Product Marketing Manager, Platform

About the Role

We're looking for a Product Marketing Manager, Platform to launch targeted campaigns across Alchemy's full platform, from product launches to new vertical and segment pushes, and to own the always-on content that fills the gaps in between. This is a high-ownership, high-influence seat with a long runway: you'll start as an executional hire, but there's a real path to Product Marketing Lead and to building a team under you if that's the direction you want to grow.

Alchemy isn't just infrastructure, it's a full platform: building blocks for reads, writes, launching custom chains, and more, spanning verticals from crypto-native builders to traditional finance moving assets onchain. Every campaign we run, whether it's a product launch, a new vertical push, or a piece of evergreen content, needs to tie back to one thing: Alchemy as the platform builders trust to build the future on. You'll own that positioning day to day, from the company-level narrative down to how a single launch is framed, working closely with Lisa (Product Marketing) especially early on as you build that domain authority.

You'll run point end to end: strategy, tactics, project management, measurement, and reporting, on everything from major campaigns to the product launches, newsletter beats, and social content that run continuously. You can and should delegate execution (design, technical content with DevRel, and more), but you own the outcome. When there's no active campaign, you're not idle: you own a pillar of Alchemy's always-on content, filling the gap with mid- and bottom-funnel work that drives activation and cross-sell across our existing platform.

What You’ll Do

• Launch targeted campaigns across product launches and new vertical/segment pushes, owning the strategy, the tactics, and the project management from kickoff to report-out.

• Own and evolve Alchemy's platform positioning: the throughline that connects every campaign back to Alchemy as a frontier leader built for reliability and performance, backed by real customer stories.