AI Marketing Specialist
Gelato · Remote · mid
salary undisclosed· posted 1mo ago
Gelato · Remote · mid
Gelato has created the world's largest global network for on-demand production of custom products, from t-shirts and mugs to books and wall art. We don't own production facilities; we build the software that connects them. With over 150 production partners in 32 countries, our network can deliver custom products to five billion people in just 72 hours. It's smarter, faster, and greener.
Gelato operates across three distinct business lines: Optimalprint, our B2C ecommerce brand serving millions of customers across 20+ markets; GelatoCreate, which enables creators and small businesses to connect their own stores directly to our print network via API; and GelatoConnect, our SaaS suite built to modernize the print industry through smarter software for producers everywhere.
This role sits within Optimalprint. You'll be part of the wider Gelato organization, with access to its infrastructure, data, and talent, but your day-to-day focus is on growing one of the most ambitious ecommerce brands in the personalization space.
Optimalprint is where Gelato began. What started as a single ecommerce platform has grown into a global brand operating in 20+ markets across Europe, North America, and Australia, helping millions of customers create personalized photo products, cards, prints, and more.
We run large, multi-million-euro advertising budgets across a wide portfolio of markets and channels. We move fast, measure everything, and we are rebuilding our customer acquisition engine for the age of AI. That is where you come in.
This is not a traditional performance marketing role. We are looking for an AI Marketing Specialist, someone who treats AI not as an occasional tool but as the default operating layer for everything they do, from media buying and analysis to creative production and competitor intelligence.
You will own real budgets and real channels from day one, with the mandate and the freedom to automate, experiment, and rethink how acquisition works at a global scale. If you are quantitatively minded, relentlessly curious, and excited by the idea that one sharp operator armed with AI can outperform an entire team using legacy workflows, this role is built for you.
You will learn the full mechanics of growing a large, global ecommerce company, work directly with engineering, creative, and data teams, and have a direct line to leadership. The ceiling here is high and largely set by your own ambition.
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