Growth Lead, Northeast Asia
OKX · Singapore, Singapore · lead
salary undisclosed· posted 3h ago
OKX · Singapore, Singapore · lead
OKX will be prioritising applicants who have a current right to work in Singapore, and do not require OKX's sponsorship of a visa.
At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.
OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.
Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.
We are looking for a product-driven marketing leader to accelerate the growth and adoption of OKX products across North East Asia.
This is not a traditional brand or events-focused marketing role. The role sits at the intersection of Product, Growth, Marketing and Business, with a strong focus on understanding CeFi products, identifying market opportunities, and translating them into measurable user and business growth.
The ideal candidate has strong product sense, understands crypto users and trading behavior, and is highly data-driven. You should be comfortable working closely with Product, BD, VIP, Affiliate and local market teams to identify growth opportunities, build GTM strategies, and continuously improve acquisition, activation, engagement, retention and monetization.
You will also need strong judgment when operating across different market and regulatory environments, ensuring that growth strategies, user targeting and marketing execution are appropriate for each market.
• Own the product growth marketing strategy for NEA, with a strong focus on measurable business outcomes, including user acquisition, activation, trading activity, retention and revenue.
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