General Manager, West Africa

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Responsibilities

• Develop and implement a strategic plan to drive the growth and market presence of the company in the country, aligning with global objectives and local market dynamics;

• Ensure adherence to local regulations and work closely with legal teams to comply with all standards. Coordinate the submission of necessary documentation and approval processes with regulatory bodies;

• Establish and maintain strong relationships with government officials, regulatory agencies, and industry associations to influence policy and advocate for favorable regulatory frameworks for the industry;

• Identify and pursue new business opportunities, partnerships, and collaborations to expand the footprint and user base within the country. Lead market entry strategies and manage cross-functional teams to achieve business goals;

• Serve as the primary point of contact for local stakeholders, including customers, partners, media, and community groups. Represent the company at industry events, conferences, and public speaking engagements to enhance brand visibility;